We analyze projects at key moments in their journey, delivering insights and strategies to support positioning and decision-making.
Pre-development
Assess the market potential of an intellectual property or any early-stage audiovisual concept.
Development
Understand your audience, adjust course, assess risks, and uncover opportunities.
We help you solidify the strategic foundation of your project.
Post-production
Get to know your audience and communicate directly with them.
We craft posters, trailers, and release strategies tailored to your project.
Launch
We boost the impact of your promotional campaign using audience sentiment analysis.
“One of the biggest reasons writers fail at the premise stage is because they can’t identify the true potential of their stories.”
J. Truby
We can start from one or a combination of the following materials:
Intellectual Property to be explored
Synopsis
Pitch Deck
Treatment
Script
What Should You Hire?
Essential Analysis
This foundational analysis helps position your project strategically.
It reveals how your story fits within the market landscape, identifies key creative references to strengthen your message, and maps out the project’s strengths and weaknesses.
In the end, we craft the main selling points of your project so you can communicate it with clarity and impact to your audience.
Premium Analysis
If you believe your project has the potential to go further — exploring new possibilities in theme, format, storyline, or other elements — this analysis is made for you.
It identifies unique market opportunities and enhances your project’s positioning, revealing innovative paths to help it stand out and reach its full potential.
Sentiment Analysis
For projects in the distribution stage, sentiment analysis helps identify what’s working — and what’s not — in your social media communication.
With this analysis, you can fine-tune your promotional strategy and expand your project’s reach.
Methodology:
By analyzing comments from selected posts, we categorize audience reactions as positive, neutral, or negative — offering a deeper understanding of how your content is resonating with the public.
In a second phase, we dive deeper to answer:
What sparked the most connection and engagement?
What didn’t resonate with the audience?
How did people feel while watching the film or show?
