{"id":445,"date":"2025-04-07T00:40:36","date_gmt":"2025-04-07T03:40:36","guid":{"rendered":"https:\/\/www.tomun.com.br\/?page_id=445"},"modified":"2025-10-11T04:39:16","modified_gmt":"2025-10-11T07:39:16","slug":"analise","status":"publish","type":"page","link":"https:\/\/www.tomun.com.br\/index.php\/analise\/","title":{"rendered":"An\u00e1lises"},"content":{"rendered":"\t\t
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An\u00e1lises<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Quando contratar?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Fazemos an\u00e1lises de projetos em momentos estrat\u00e9gicos na vida de um projeto, trazendo insights e estrat\u00e9gias para apoiar o seu posicionamento.\t<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Pr\u00e9 desenvolvimento<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Avalie o potencial de mercado de uma propriedade intelectual ou qualquer ideia de um projeto audiovisual.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Desenvolvimento<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Conhe\u00e7a o p\u00fablico, corrija a rota, avalie os riscos, identifique as oportunidades. Ajudamos voc\u00ea a consolidar a estrat\u00e9gia do seu projeto.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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P\u00f3s-produ\u00e7\u00e3o<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Conhe\u00e7a seu p\u00fablico, comunique sua obra para ele. Fazemos cartazes, trailer e a estrat\u00e9gia de divulga\u00e7\u00e3o da sua obra.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Lan\u00e7amento<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Aumentamos a efic\u00e1cia da campanha de divulga\u00e7\u00e3o a partir de an\u00e1lises de sentimentos do p\u00fablico.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\"Uma das maiores raz\u00f5es para escritores falharem no est\u00e1gio da premissa \u00e9 que eles n\u00e3o conseguem identificar o verdadeiro potencial de suas hist\u00f3rias.\u201d<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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J. Truby<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Podemos trabalhar a partir de um ou da combina\u00e7\u00e3o dos materiais abaixo:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tPropriedade Intelectual a ser investigada<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tSinopse<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tPitch deck<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tArgumento<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
  • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tRoteiro<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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    O que contratar?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    An\u00e1lise Essencial <\/div><\/span>\n\t\t\t\t\t\t\t\n\t\t\t<\/path><\/svg><\/span>\n\t\t\t<\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t
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    Essa an\u00e1lise \u00e9 essencial para posicionar seu projeto de forma estrat\u00e9gica. Ela revela como ele se encaixa no contexto de mercado, identifica as refer\u00eancias mais relevantes para fortalecer sua mensagem e define for\u00e7as e fraquezas da obra. Ao final, elaboramos os principais pontos de venda do projeto para que voc\u00ea tenha uma comunica\u00e7\u00e3o de impacto com o seu p\u00fablico.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    An\u00e1lise Premium <\/div><\/span>\n\t\t\t\t\t\t\t\n\t\t\t<\/path><\/svg><\/span>\n\t\t\t<\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t
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    Se voc\u00ea acredita que seu projeto pode ir al\u00e9m e explorar melhor as possibilidades de tema, formato, trama ou outros aspectos, essa an\u00e1lise \u00e9 ideal para voc\u00ea! Ela identifica oportunidades \u00fanicas no mercado e aprimora o posicionamento do seu projeto, revelando caminhos inovadores para destac\u00e1-lo e maximizar seu potencial.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    An\u00e1lise de Sentimentos <\/div><\/span>\n\t\t\t\t\t\t\t\n\t\t\t<\/path><\/svg><\/span>\n\t\t\t<\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t
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    Em projetos em fase de distribui\u00e7\u00e3o, a an\u00e1lise de sentimentos pode auxiliar a compreender aquilo que est\u00e1 dando certo e errado na comunica\u00e7\u00e3o das redes sociais. Com essa an\u00e1lise, ser\u00e1 poss\u00edvel ajustar a divulga\u00e7\u00e3o e ampliar o alcance da sua obra.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    Metodologia:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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    \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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    Atrav\u00e9s da an\u00e1lise dos coment\u00e1rios das publica\u00e7\u00f5es selecionadas, \u00e9 poss\u00edvel categoriz\u00e1-los em sentimentos positivos, neutros e negativos, gerando uma compreens\u00e3o mais aprofundada da rela\u00e7\u00e3o do p\u00fablico com o programa.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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    Em um segundo momento, aprofundamos a an\u00e1lise buscando responder: <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tCom o que as pessoas mais se conectaram e engajaram?<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
    • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tO que as pessoas n\u00e3o gostaram?<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t
    • \n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\tComo as pessoas se sentiram ao ver o programa\/filme?<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

      An\u00e1lises Quando contratar? Fazemos an\u00e1lises de projetos em momentos estrat\u00e9gicos na vida de um projeto, trazendo insights e estrat\u00e9gias para apoiar o seu posicionamento. Pr\u00e9 desenvolvimento Avalie o potencial de mercado de uma propriedade intelectual ou qualquer ideia de um projeto audiovisual. Desenvolvimento Conhe\u00e7a o p\u00fablico, corrija a rota, avalie os riscos, identifique as oportunidades. […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-445","page","type-page","status-publish","hentry"],"yoast_head":"\nTomun - An\u00e1lises<\/title>\n<meta name=\"description\" content=\"An\u00e1lises de projetos em momentos estrat\u00e9gicos na vida de um projeto, trazendo insights e estrat\u00e9gias para apoiar o seu posicionamento.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.tomun.com.br\/index.php\/analise\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tomun - An\u00e1lises\" \/>\n<meta property=\"og:description\" content=\"An\u00e1lises de projetos em momentos estrat\u00e9gicos na vida de um projeto, trazendo insights e estrat\u00e9gias para apoiar o seu posicionamento.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.tomun.com.br\/index.php\/analise\/\" \/>\n<meta property=\"og:site_name\" content=\"Tomun\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-11T07:39:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.tomun.com.br\/wp-content\/uploads\/2025\/04\/TOMUN_ANALISES_ICONES_1_2.png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data1\" content=\"6 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.tomun.com.br\/index.php\/analise\/\",\"url\":\"https:\/\/www.tomun.com.br\/index.php\/analise\/\",\"name\":\"Tomun - 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